Friday, 11 December 2009

Barnardo's advertisment timeline

Barnardos are known for there controversial advertisments. Below is a timeline of these graphic and once banned adverts and I have written a discription next to the images.





Here are four still adverts from Barnardo's. As you can see these images all show newly born babies. All of these pictures show something horrible happening to the child and gives a discription of what this child will be subjected to in later life. Therefore the public feels sorry for them because they small and inoccent and Barnardos are promoting the fact that as a society we can do something to prevent child suffering.



When these adverts were first made they were banned.

Friday, 4 December 2009

Adverising Research

Charity adverising research








Who are they?





Saatchi and Saatchi. They are a global advertising agency which was founded in the year of 1970. The company was founded by brothers Maurice and Charles. The two were known for there 'labour isn't working' advertisment in 1979 on behalf of the UK generel election and also for the advertisements for Silk cut and BA.The set up a new firm in 1995 entitled M&C Saatchi.
http://en.wikipedia.org/wiki/Saatchi_&_Saatchi




What is there primary goal/vision: Creating good quality advertisments for different company's such as, Guiness, Cadbury's, T- Mobile, Head and Soilders.

Thursday, 3 December 2009

Barnardos Case study

Hi guys, this below is a Barnardos case study-


What is Barnardos?-

Barnardos is a children’s charity. The charity deals with children who are coping with, poverty, disability, abuse and exploitation. The public can support the campaign, therefore making our country a, more safer, and loving environment.


History-

Thomas Barnardos, who came to London in 1866, was horrified to find children sleeping in the streets and being forced to beg for food. Barnardos then decided to set up the Ragged School and started to help abused, neglected and forgotten children. Thomas Barnardos died in 1905. Before his death Barnardos managed to set up 96 homes caring for more than 8,500 children. Today, Barnardos cares for more than 100,000 children and their families. (http://www.barnardos.org.uk/) Barnardos believed that children deserve the best start in life, and as a society today, we also share the same vision.







Barnardos today- The Duchess of Cornwall was made president of the charity in October 2007. Since becoming Barnardos persident she has jumped straight into her new role by embarking on a series of visits to see the vital work of Barnardos at first hand. . http://www.barnardos.org.uk/who_we_are/president.htm
Advertisments
Barnardos are also known for there graphic and disturbing still picture advertisments.
Here is just one of them.

Tuesday, 1 December 2009

Charity event

Hi guys ! !!!!!! Me and the rest of the group have decided that we will do a top gear theme to are charity event. We will be racing to Oxford to see what transport gets us to the destinination quicker. The Charity we are fundraising for is R.N.L.I.

About R.N.L.I

R.N.L.I is a charity that helps save lives at sea. The lifeguards or R.N.L.I are highly trained to give first aid, perform rescues and give safety advise. The training deals with factors such as rough the weather which the lifeguards will in no doubt come up against. Therefore the training is vital. R.N.L.I work 24 hours around the clock to ensure that any one who is out at sea around the British coast is safe.

Most of the R.N.L.I lifeguards are volunteers and go out and risk there own lives for others.
R.N.L.I have 235 lifeboat stations which cover the U.K coastline, inland waterways e.g Rivers and RoI.

R.N.L.I help hundruds and thousands of people each year in the U.K by petrolling approx 140 beaches in the U.K and Wales.

Bibliography- www.rnli.org.uk